How to Create a Content Calendar for Your Marketing Strategy as a Product-Based Business

How to Create a Content Calendar for Your Marketing Strategy as a Product-Based Business
Struggling to stay consistent with your marketing? Learn how to create a content calendar for your product-based business and streamline your strategy with social media scheduling tools like Planoly, Later, and Tailwind. Discover how to plan, schedule, and optimize your content for better engagement and sales. Read more to start organizing your marketing like a pro!
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How to Build a Loyal Customer Base for Your Handmade Product Business

How to Build a Loyal Customer Base for Your Handmade Product Business
Want to grow a loyal customer base for your handmade product business? In this post, learn how to turn first-time buyers into repeat customers through exceptional customer service, social media engagement, brand storytelling, and email marketing. Plus, discover how to encourage reviews, build a rewards program, and collaborate with other small businesses for even more exposure. Start creating lasting customer relationships today!
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How to Price for Wholesale Without Losing Profit

How to Price for Wholesale Without Losing Profit
Want to start selling your handmade products wholesale without losing profit? Pricing for wholesale requires more than just cutting your retail price in half—it’s about ensuring you cover costs, maintain healthy margins, and scale your business sustainably. In this post, we’ll break down how to price for wholesale effectively and why undervaluing your work can hurt your business. Plus, learn how my Handmade to Entrepreneur program can help you master wholesale pricing and grow your handmade business with confidence!
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How to Find the Perfect Niche for Your Handcrafted Business

How to Find the Perfect Niche for Your Handcrafted Business
Struggling with finding your niche in the world of handcrafted products? Choosing the right niche for handcrafted products is essential for standing out, attracting the right customers, and building a profitable business. Whether you specialize in jewelry, candles, or spiritual tools, discovering your unique focus can elevate your brand and increase sales. In this guide, we’ll explore how to find the perfect niche by combining passion, market demand, and differentiation. Ready to create a thriving handcrafted business? Start your journey today
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How to Overcome Burnout as a Small Business Owner

How to Overcome Burnout as a Small Business Owner
Feeling overwhelmed as a small business owner? Burnout can drain your energy, creativity, and passion for your business. Learn how to overcome burnout with smart strategies like setting boundaries, automating tasks, prioritizing self-care, and creating a sustainable business model. Discover how to prevent exhaustion, stay motivated, and build a thriving business while maintaining balance. Read more to reclaim your energy and passion today!
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Expanding Your Business Beyond Etsy: Where to Go Next?

Expanding Your Business Beyond Etsy: Where to Go Next?
Ready to grow beyond Etsy? Discover the best strategies to expand your business, from launching your own e-commerce website to selling on new marketplaces like Amazon Handmade and Faire. Learn how to use social media, email marketing, and paid ads to drive traffic and increase sales. Take control of your brand, boost your profits, and scale your business with these expert tips!
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